"Ooooh, look at that hat, I need to buy that hat!"
"HEY ASSHOLES, LOOK AT MY HAT!"
"…where the fuck’s my hat?"
an inside joke is just a very small meme
Then when you evolve you develop a 4x weakness to thunderbolt.
some kid slapped together a top-10 anime video in windows movie maker and it just sat around on youtube until arriving at its karmic destiny of upsetting kanye west